DESIGN THAT WORKS
Making the Transition to the Mobile Web
The mobile web has emerged as the latest frontier in website development, as more and more users regularly access the Internet on smartphones such as iPhone, Android and other high-powered handheld devices. In fact, the growth of mobile Internet usage now outpaces traditional desktops as the most used digital device platform. In order for your organization to thrive on the mobile web you'll want to ensure your site is optimized for handheld viewing with mobile-friendly navigation, screen layout, content and overall design. You'll also want to make sure that your site takes advantage of mobile-specific features and functionality.
There are a number of methods for mobile website development, and the most suitable approach will depend on your organization's particular needs; in many cases it makes sense to have one website that is fully responsive to scale across all devices (from desktop, down to tablet and handheld); in other cases, you may want a mobile site that is separate and managed independently from your desktop site. Whatever the scenario, we can help you evaluate your options and make an informed transition to a successful mobile web presence.
Mobile Website Features & Capabilities
Mobile web development includes a range of features, including:
- Responsive web pages
- Touch-friendly design and navigation
- Brand integration
- Mobile-specific features such as click-to-call
- Mapping and geo-location
- Device-detection and redirection (where applicable)
- Content Management System(CMS) integration and configuration
- Social media integration
- Mobile search engine optimization (SEO)
- Mobile analytics